Samsung’s new wireless speaker looks like a picture frame

Samsung’s lifestyle TV is getting an audio equivalent.

Announced on the eve of this year’s CES in Las Vegas, the new Samsung Music Frame speaker is a rectangular speaker that promises to blend into the background but sound good when you need it to.

While the Music Frame can be set up and used as a standalone unit, a pair can also be used as a stereo pair when teamed up with a compatible Samsung smart TV through Samsung's Q-Symphony feature. Under the hood, the speaker is powered by a pair of tweeters, two woofers and mid-range drivers.

Samsung Australia's vice president for consumer electronics Jeremy Senior pitched the Music Frame as a design-led innovation that would redefine the lifestyle wireless speaker category. 

There are some similarities between the Music Frame and IKEA's Symfonisk Picture Frame, but it's easy to see how Samsung could push the concept further. While Samsung's debut version of the device features real art, a follow-up featuring a screen akin to the one found in the Frame TV could easily be leveraged to display album art or used as a digital photo frame.

Australian pricing and local availability for the Music Frame are due at a later date.