Good luck fitting Hisense’s new TV through the front door

Have you ever looked at a 75 or even 85-inch TV and thought, "too small"? Well, boy do I have a treat for you.

Announced today at CES in Las Vegas, Hisense's new TriChroma LED TV comes in at a whopping 116 inches—that's just under three metres diagonally.

To put that into perspective, here are some other things that are three metres long.

• An albatross' wingspan
• A basketball hoop
• A $500 per week studio in Sydney
• Two Sabrina Carpenters
• A horse
• Ancient geese
• A 3m diving board

But back to the TV.

Hisense has been a major player in the 100-inch and over TV market for a while, and that trend isn't slowing.

"We continue to see strong demand for big-screen viewing in Australia, demonstrating our desire to experience sports, gaming and entertainment in a premium setting from the comfort of our own homes," said Chris Kotis, Vice President, Sales & Marketing at Hisense Australia and New Zealand.

The TriChroma series is named for Hisense's TriChroma mini LEDs that can individually display red, green and blue, resulting in increased brightness, greater colour accuracy, and up to 10% less energy consumption than standard mini LED.

Of course, it wouldn't be a 2025 tech announcement without two little letters: AI. In the company's press conference earlier today, David Gold, Vice President of Hisense International, said the focus was not on "flashy features", but rather on making "smarter, more intuitive products that feel effortless". Its AI features, like AI Picture, AI Sound, AI Scenarios and AI Energy are all about optimising the content you're watching (like 4K upscaling) rather than completely augmenting it or even generating it.

The Hisense TriChroma LED TV will hit Aussie stores later this year.